Aircoach
The technical foundation for a creator app platform: mobile, content management and media delivery.

AI-generated concept illustration of the platform; not an application screenshot
Problem & context
A creator app platform brings together a mobile experience, content management and media delivery. Its technical foundation needs to support branded variations without rebuilding each one from scratch.
My contribution
Founded Aircoach in 2021 and built its technical foundation across a React Native app, creator dashboard, APIs and media workflows. Designed a reusable structure for branded apps and coordinated release preparation across these components.
Decisions & tradeoffs
Reuse the app structure while allowing branded variations.
Share the technical foundation and common request helpers while keeping bundle configuration and media paths explicit.
Treat media delivery as a product and infrastructure decision.
Compare storage, conversion and delivery options alongside bandwidth cost; coordinate uploads, caching and release checks across the app, dashboard and APIs.
Outcome
Built a reusable technical foundation connecting the mobile app, creator dashboard, APIs and media workflows, with coordinated release preparation.